Abdul Latif Jameel’s Toyota operations in Turkey recognized for its leadership in marketing
Abdul Latif Jameel’s Toyota operations in Turkey (Toyota Türkiye Pazarlama ve Satis A.S) reinforces its leadership in marketing excellence as the Company took home three of the most coveted awards in the Turkish marketing and advertising industry.
The first of its tally is the ‘Golden Spider Award’. Dubbed as the ‘Oscars of the Web’ in Turkey, the 13th edition of the ‘Golden Spider Award’ celebrated Toyota Verso microsite awarding Abdul Latif Jameel Turkey top place in the “Best Automotive Website” category.
Abdul Latif Jameel Turkey also swept the ‘Silver Crystal Apple Award’ at the 27 Crystal Apple Advertising Awards for its ‘Toyota Hybrid Silence Broadcast’ campaign. The event, which is the world’s second largest marketing communications and creativity festival, selected winners from 138 categories, and drew together a number of prominent industry figures from Turkey and the wider European region.
The Felis Award is the latest accolade received by Abdul Latif Jameel Turkey for marketing excellence. Presented by MediaCat, Turkey’s leading marketing and communications publication, the Felis Awards is an annual initiative that celebrates creativity in the world of marketing and aims to raise the bar in the industry.
Commenting on the award wins, President and CEO of Toyota Turkey, Ali Haydar Bozkurt, said, “We are honored to have our creative output recognized through three prestigious industry awards. This is a reflection of our efforts to connect with our customers and to understand their aspirations and preferences, and part of our ongoing focus in engaging our brand with audiences in a manner that resonates. This is an exciting moment for us, and we look forward to expanding our trophy case as we proceed with developing our business and elevating quality in everything we do.”